TikTok Marketing

TikTok is a viral video-sharing app with more than 500 million global monthly active users and one of the world’s most downloaded apps of all time. The app is especially popular with younger audiences, which allows users to create original video content at the touch of a button. Through TikTok marketing, we are able to build your brand awareness.

We help advertisers showing their ads on tiktok. This approach helps advertisers get in touch with their target customers.

We rigorously A/B test multiple creatives through the TikTok Ads platform, optimising messaging and targeting.

The ad account provides real-time data report which help you to make right decision about your campaign.

How Can Brands Use TikTok:

There are three main ways that brands can market on TikTok.

• They can create their own channel and upload relevant videos through their channel
• They can work with influencers, to spread content to a broader audience
• They can pay to advertise on TikTok.

Many brands do a combination of running their own channels and working with influencers to spread content to a broader audience. You might try some of the ideas listed below on your own channels, or you may suggest that your influencers create and share these kinds of content.

Hashtag Challenges: Challenges are an essential feature of TikTok’s community. TikTok’s users love taking up a challenge and making and uploading videos accordingly. These challenges are usually given a #-tag name, to make them both memorable and easy-to-find.

TikTok Advertising:

TikTok has experimented with advertising over the last year but has not yet set up any formal profit-sharing system yet. However, they are getting closer to the point where more people will be able to advertise on the platform. They started showing short ads in January 2019.

They created an advertising pitch deck in late 2018, giving an indication of the types of ads that could eventually be made available to brands on Musically. Somebody leaked the document to Digiday. Possible ad types include:

• Brand takeover
• In-feed native video
• Hashtag challenge
• Snapchat-style 2D lens filters for photos.

TikTok is largely used by people between the age of 16 and 24. This age group makes up 41% of the total user-base. Unfortunately, the social network hasn’t released much beyond this, though it’s safe to assume 24-30 makes up another large part of its audience.

So with that in mind, we recommend using TikTok for marketing if you have a young audience.

While there’s no doubt that older people will start using the service soon, your marketing resources will likely be better spent elsewhere if targeting that audience.

A Bright Future for TikTok Marketing

As you can see, there are plenty of opportunities that you can jump on in the world of TikTok.

Given the rate of growth, TikTok is here to stay, and that could bring in a more diverse audience, including some who might be the age of the decision makers you’re targeting in your industry.

In addition, TikTok advertising is still in its infancy, but it’s proving to be a viable channel to get in front of your ideal customers quickly. Some of the current ad types available now include:

• In-Feed Ads – native content that appears in your audience’s feed while they’re exploring.
• Brand Takeover – full page ad, either a three-second image or a five-second gif, that appears when people open the app.
• Brand Hashtag Challenge – sponsored challenges that are branded and placed on the discovery page.
• TopView – similar to a brand takeover, but in-feed video can be used in this approach.

We provide tiktok opening ad, tiktok video views boosting, tiktok follower increasing, tiktok video recommended, app install campaigns, website traffic campaign, which help advertisers effectively drive ROI and conversions.

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